CREATING MEANINGFUL CONNECTION
BETWEEN YOUR BRAND & HISPANIC AUDIENCES

MARKETING SERVICES

Leading with cultural insights and trends, Saramar Group brings your brand’s story to life through innovative and fully-integrated marketing services that foster engagement, loyalty and lasting connection with Hispanic audiences on local, regional and national scales.

Saramar Group brings a differentiated ability to design and activate integrated marketing strategies in market across multiple verticals and channels, deeply understanding the importance of delivering against your overall business and brand strategy.

Research &
Cultural Insights

Latest cultural trends, insights and research to keep your brand relevant and consumer-focused

Marketing Strategies

Insights-driven marketing solutions and strategies to grow your business

Connections &
Media Planning

Fully integrated, multi-channel plans to connect with your audience(s)

Branding & Positioning

Brand visual identity creation, unique positioning & messaging strategy

Creative Storytelling

Creative content (in English, Spanish or Spanglish) to tell your brand’s story

Creative Services

Graphic design, video production, website development and beyond

Sales Materials Development

Sales material content creation and design – sales decks, presentations, sizzle reels and more.

Implementation
in Market

Bringing your marketing plan to life in market, activating it across multiple channels

Metrics & Reporting

Ongoing optimization and results analysis to inform your approach and deliver KPIs

Areas of Expertise

We bring comprehensive, best-in-class experience across multiple marketing verticals.

Brand Marketing

Shopper Marketing

Sports Marketing

Experiential Marketing

SOCIAL & DIGITAL

Influencer Engagement

Social Impact

Grassroots Outreach